A young, bold rebrand and website for staffing platform Staffyou

About the project

Staffyou isn’t your average staffing agency: they are a young, passionate team invested to bring the best staffing experience to their client employers and students/freelancers. To let Staffyou’s top-notch tech shine, I redesigned their brand identity and website to match the company values.

SERVICES Branding, Illustration, Digital Design.
CLIENT Staffyou
TEAM Website development by Staffyou Team, UX Design portal by Nienke Belgraver, Photography by Marlike Marks.

The brand

We decided to go for a clean, minimal custom wordmark logo with a ligature. The color palette contains bold, contrasting colors. To bring the identity to life, I added custom shapes, abstract cut-outs from the letter ‘s’, that can be used in the lay-out. They can be used both static (in print, presentations) and dynamic (on the website, in social media ads) and make lay-outs look both bold and playful.

Website

The Staffyou platform is built on two pillars: the public, corporate site that introduces everyone to Staffyou, and the actual platform behind the log-in: a system where employers and students/freelancers can manage their jobs. Together with the Staffyou developers I redesigned the public, corporate site to match the new brand identity.

Visit the Staffyou website.

Illustration

For the Staffyou app I designed three custom illustrations, ‘Freelance’, ‘Employee’ and ‘Questions?’.

Collateral items

To launch the brand we worked in a collection of collateral items. Among them a presentation deck – a very important first impression on potential clients – and a set of social media templates to use in marketing campaigns.