Client: Neo-Mundo — Branding & Digital — 2019
Neo-Mundo is a specialized search and consultancy agency for the health sector. With a clear vision of who they are and where they want to go, Neo-Mundo asked for my help to translate this to their brand and online environment.
I hosted a workshop for the whole team, where we discussed what they want to tell and where the focus of their online communication should be. After the workshop I wrote a content strategy: a step-by-step plan to start creating the new website. The plan starts with a sitemap, and tells the focus of each and every page.
Before we started with the design of the website I updated Neo-Mundo’s brand style. By adding a beautiful, versatile font – Fira Sans, enriching the color palette with warmer shades of their beloved orange and purple and a visual style based on overlapping circles we made the brand more unique and ready for years to come.
Jantine supported us from scratch, step by step. We started the project with a workshop with our stakeholders to define the new website’s structure, resulting in a content plan. The workshop helped our way of thinking about the structure and communication goals of the website.
The refreshed brand identity is a striking update, thanks to Jantine’s empathy with our company. She also helped us in planning the roll-out from webdesign to development, which was a well structured and clear process.
All-in-all, Jantine is a good professional, she has a unique combination of creativity, structure and leadership to manage a project in an effortless co-production.
With the content plan and updated brand style in mind I designed the website based on an existing Wordpress template. The websites focusses on what Neo-Mundo can do for you, wether you’re a company or professional in the healthcare industry.
Development by Patrick from Royal IT.