A colorful candle brand inspired by illustrations of Japanese Kokeshi Dolls and the four seasons

About the project

A few years ago, I created a set of illustrations inspired by Japanese Kokeshi dolls. Kokeshi dolls are simple, wooden dolls created for kids and are recognizable by their simple shape. As a personal challenge I decided to redraw and update the illustrations to match my current style, and created a candle company brand to let them shine.

Deliverables
Logo, Custom illustrations, Packaging

Client
Passion project

Packaging

I designed four illustrations to match the seasons, each with a different scent. For the packaging I wanted to create something that would work for all colors yet still look like a set when put together.

The logo

Since the illustrations and pattern of the ‘Kokeshi candles’ have a seventies-vibe, I decided to embrace that style for the branding. I created an icon with the flowers all the dolls wear in their hair, and added a flame and sparkles to symbolize the candle.